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LumenLaw — Boutique Law Firm Website

A boutique law firm website with practice area depth pages, attorney bios with case history, published legal insights, secure client intake forms, and appointment booking — designed to convert high-value inquiries without feeling like ambulance chasing.

Business & SaaS
5 weeks
Client: LumenLaw
LumenLaw — Boutique Law Firm Website

The Challenge

LumenLaw wanted a website that reflected the caliber of their bench — Ivy League litigators from top firms — without feeling stuffy or generic. Their previous site read as templated legal marketing and buried the practice depth that actually won them clients.

Our Solution

We built a Next.js site with typography-forward design, deep practice area pages structured like white papers, attorney bio pages with representative matters (case history), published legal insights on evolving regulation, secure client intake with encrypted form submission, and Calendly-integrated appointment booking.

Results & Impact

Inbound qualified inquiries increased 3.6x in first six months
Time-on-site tripled after publishing 12 practice depth pages
Secure intake form used by 82% of inquiries (vs. email in the old flow)
Attorney bio pages became the top entry point from LinkedIn traffic

Technology Stack

Frequently Asked Questions

How does the LumenLaw site handle confidential client intake?

Client intake forms submit over TLS 1.3 to a Next.js API route that encrypts submissions at rest with AES-256, notifies attorneys via encrypted email, and never stores submissions in browser or CDN caches. No third-party form service touches the data.

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